Ever wonder how mobile games make money? Well, wonder no more. The panel's theme is focused on mobile games and making money. You're going to learn how this machine works! Arpit Patel, a master of driving paying users of games, will present on the purchase of digital ads to drive users who spend money. Darren Markovitz, a master of media sales, will cover the basics of supplying digital ads to mobile games. The final presentation is the monetization aspect of gaming. The goal of this panel is to inspire folks of all backgrounds into becoming game developers, and in addition, show that game developers can actually be profitable. The panel and presentation is designed to be simple and easy to follow. The subject matter is sophisticated but the presentation is designed to provide the foundation to springboard interested game developers (and possibly future game marketers).
