The Bay Area has a rich indie and VR game community thanks to the presence of major developers, publishers and some of the best schools for game development. However, too often they attempt to promote their work at major conventions and trade expos while ignoring the local ones. In doing so they are overlooking a major audience and are gambling away their resources. This is a look at why indie and VR studios should take advantage of local fan conventions as a means to promote their work instead of gambling at the hopes of getting noticed at a major convention.
