With the upcoming STARZ series, more people are reading and appreciating Neil Gaiman's American Gods. Perhaps the most fascinating fantastical truth of Gaiman's novel is the power prescribed to belief. The more you believe and worship, the more physical and powerful the object of your worship becomes. This is as true for Odin as it is for Wi-Fi. We discuss the complexities of power and godhood described in this novel, as well as the world mythologies it explores.